The ‘Baltika Brewery’ State Enterprise was set up in 1990 and in 1992 it was recognized into a joint shareholding company. In 1993, Baltika Beverages Holding (BBH) became the largest shareholder in the company and a large-scale modernization of the enterprise began. The introduction of contemporary equipment and advanced technologies made it possible to bring products of the highest quality to market, and this enabled Baltika to become the leader on the Russian beer market in 1996. The Company has maintained this status right up to the present day.
In April 2008 Baltika became a part of Carlsberg Group.
Today Baltika is:
• The leader on the Russian beer market with a market share around 47%
• The largest FMCG company in Russia
• 11 breweries located in Russia – in St. Petersburg, Yaroslavl, Tula, Voronezh, Rostov-on-Don,
Samara, Chelyabinsk, Krasnoyarsk, Khabarovsk and Novosibirsk; 1 brewery in Azerbaijan
• 2 own malt-houses
• Production capacity in Russia is 50 million hectoliters of beer per year
• Sales in 98% of the points of sale around Russia
• The Baltika brand is one of the three most valuable brands in Russia and it is the №1 beer in Europe in terms of sales
• Export to more than 80 countries around the world, including the countries of Western Europe, North America, and the Near East region.
The Company and its brands have received more than 500 Russian and international awards in profes-sional and consumer competitions.
The Company is the largest exporter of Russian beer. The Company’s products are delivered to 80 countries, both near and far, including the USA, Germany, Great Britain, Norway, Greece, Ireland, Fin-land, Australia, China, Iran and Lebanon.. Baltika’s products account for more than 70% of Russia’s total beer exports.
Baltika actively participates in socially significant events and in public projects of national and regional importance. All-in-all, in 2008 Baltika allocated more than 136 million rubles to charitable work. Each year the Company supports around 100 events for consumers all around Russia – beer festivals, city anniversary festivities, music festivals and concerts, all of which help to raise the culture of beer sales and consumption. These activities give residents in different cities an opportunity to spend their leisure time in an interesting way.